The Meeker Minute
With Dr. Ron Meeker
Stabilizing the Market: What Eyecare Forecasts Reveal about 2026
Background For eyecare practices, understanding industry-wide trends is an essential part of planning for the future. Forecasting translates broad market performance into actionable insights at the practice level. By reviewing quarterly results across the industry,...
What Women Pay for Eyewear: Pricing Insights For Your Practice
Women represent the majority of U.S. eyeglass frame purchasers. In 2024, 50% of frame buyers were female, 35% male, and 15% unknown gender. Understanding how women purchase across price tiers and regions provides valuable insight into patient expectations and spending...
Market Check: Are You Charging the Right Price for Progressives?
How do your progressive lens prices compare? We analyzed over 1.6 million sales from 2,000+ locations to uncover 2024’s biggest pricing trends. See where your practice stands—and where you might adjust.
What Men’s Eyeglass Frame Prices Reveal About Patient Buying Behavior
In a previous report, we found that men account for only 38.8% of eyeglass frame purchases, well below their share of the population. On average, male frame sales trail by 10.3 percentage points across U.S. regions. This underrepresentation raises an important...
Silent Stagnation: Contact Lens Adoption in Myopic Children
Contact lens fitting rates for myopic children remain stagnant despite rising awareness. See how real-world data uncovers opportunities to rethink myopia management strategies.
Why the Top 25% of Eyewear Sales Drive 40% of Your Revenue
Top-tier eyewear sales drive 40% of revenue. Learn how premium pricing strategies and lens enhancements can boost profitability in today’s competitive optical market.
Understanding Polycarbonate Lens Trends: Who’s Buying and Why?
Why Polycarbonate Lenses Matter Polycarbonate lenses are a cornerstone of the eyecare industry, offering exceptional durability, impact resistance, and UV protection. They are the go-to choice for: Children—who need shatter-resistant lenses for safety. Active...
The Age & Insurance Effect: Key Insights on Eyewear Capture Rates
How do age and insurance impact eyewear purchases? Key trends and strategies to help practices boost capture rates and retain more patients.
Maximizing Sunwear Sales: Data-Driven Strategies for Optical Practices
Explore key trends in sunwear purchases by region, season, age, and gender. Learn how optical practices can boost sunwear sales, optimize inventory, and deliver better vision care to their patients.
Eye Care Forecast 2025: Navigating Trends and Challenges for the Year Ahead
This article provides a forward-looking analysis for 2025, highlighting key trends and challenges in the eye care industry across contact lenses, frames, exams, and lenses, using historical data to forecast future growth and challenges.
About The Meeker Minute
You can change your practice for the better – one minute at a time. While “big initiatives” are always important to consider, oftentimes the real change happens in small moments, just a minute or two, as you implement sustainable, healthy habits that improve your practice in manageable, bite-size increments.
The Meeker Minute is a collection of quick wins that anybody can put into play. Build a better team, serve your patients better, and enjoy better business performance – one minute at a time..
About Ron Meeker
Dr. Meeker has been in practice in his home town of Vestal, NY since 1985. He is a graduate of Colgate University and the University of California at Berkeley School of Optometry. He has been a Fellow of the American Academy since 1988 and was among the first group of optometrists to achieve Diplomate of the American Board of Optometry in 2011. Dr. Meeker was an early adopter of electronic health records, beginning in 1997.
After 35 years in active practice, Dr. Meeker is transitioning his legacy practice to a younger practitioner as he turns his attention to the next phase of his career. He looks forward to sharing his expertise with the eyeTHRIVE community, and assisting other practitioners in developing their best practices.
